This New Fabric Might Actually Help You Sleep Better

“It’s astonishing that something as seemingly innocuous as upholstery fabric can actively, positively impact wellness,” Crypton CEO Lance Keziah tells AD PRO. “We think people who care about health and wellbeing but don’t have a ton of time to spend on self-care will embrace Kravet Crypton Celliant as a way to have it all.”

And when it came to turn Crypton’s Celliant fabric into something that would look and feel appealing to designers and their clients, tapping into the company’s eight-year home fabrics partnership with Kravet was an obvious choice, the executive says. “We knew that we could work with Kravet to create styles, textures, and colors that would appeal to the luxury residential market,” Keziah says. “Like us, they like to be first to market with thoughtful products that offer designers and their clients a beautiful aesthetic and real-world performance.”

Just as the versatility of this new fabric allows for the unobtrusive incorporation of wellness into our everyday lives, one look at Kravet and Crypton’s collection of Wellness Textures makes it clear that function need not come at the expense of form. From the soft chenille of Serenity Now to the tweedy Healing Touch, the four patterns are available in a variety of neutrals—plus a few nods to those soothing and muted greens that dominated the most recent color of the year trend cycle.

“Oftentimes I feel there is a misconception that if a product has additional performance qualities and traits, you have to sacrifice style or beauty,” observes Daniel Kravet, who serves as vice president of sales at the family-owned fabric distributor. “With this Celliant collection, it’s just as visually appealing as everything else we offer at Kravet, and feels just as good as it looks.”