The Best Bath Towels on Amazon, According to 13,000+ Reviewers


Don’t get us wrong—a truly luxurious, fancy-ass bath towel can be one of life’s real pleasures. The thing is the good ones tend to be very expensive. And, as we all know from a life spent using bath towels, even the finest of them won’t last forever (mascara smudges are the devil!).

And with a plethora of options at our online fingertips, we’re ready to treat ourselves to a nice new set of towels. So, we went scouring Amazon for the best towels: not too pricey but still high-quality, amply fluffy, quick-drying, and in good colors that will allow them to remain a staple in your bathroom for a long time. We also wanted a bath towel set with an avalanche of really glowing reviews, because the best critics are the people who have and use them.

As we went looking, however, it became apparent that we would need to broaden our considerations past if they were absorbent and quick-drying towels. No, even more qualifications would be needed to narrow down a winner. Is a full-size set of four better than a six-piece towel set that includes two plush towels, two hand towels, and two washcloths? (Yes, we determined—does anyone actually use those hand towels?) The quality of the material and construction would also factor in: Chemical- and pesticide-free Turkish cotton won out over cotton of unknown origins or microfiber, and double-stitched hems were deemed preferable to single.

The crowning champion? This set of classic Turkish towels.

As of this writing, over 13,000 reviewers have given the Chakir Turkish Linens Luxury Hotel & Spa bath towels five stars. Crafted in the city of Denizli, these plush bath towels are made of soft and downy 100% Turkish cotton and come in 10 rich colors. The quality feels luxurious and stays luxurious over time, as one buyer attested to in their review: “They feel like towels from a posh hotel, they have worn well, looking as good now as the day we bought them.” Another reviewer echoed the longevity of the towels, pointing out how the “fibers don’t ball up” and that the seams hold steady through regular use.

Other reviewers praise their size. Clocking it at a barely oversized 27” x 54”, this pushes the towel’s real estate just over the edge into extra-large territory. One buyer wrote that it’s the optimal balance of big enough to swaddle yourself in post-shower, but not so big that they “swallow you up.” The cost is also pretty unbeatable. You get four for $47, and they’ll ship for free on Amazon Prime.

Chakir Turkish Linens Luxury Cotton

Another standout option is this set of four eco-friendly super-absorbent bath towels by Salbakos, which are made in Turkey and available in eight colors.

There are many features to these quality towels that warranted more than 3,000 Amazon shoppers to give them five-star reviews, with one even going so far as to review five different brands and settle on these as the favorite. They don’t seem to deposit lint in the dryer, they don’t seem to fade, and they appear to be super-absorbent towels—a pretty important factor for a product that exists just to dry off your body. Plus, they clock in at a full pound heavier per dozen than similar “copycat” products on Amazon, according to the seller.

SALBAKOS Organic Turkish Cotton Hotel Bath Towel

And if you’re looking for luxury bath towels made from a different fabric, you can try this set of four White Classic large cotton bath towels. Available in a variety of colors, these fast-drying large bath towels have over 9,000 five-star reviews. And—though they aren’t 100% Turkish cotton like the ones by Salbakos or Chakir—they’re Oeko-Tex certified and made from high-quality combed cotton, with that double-stitch edge we prefer.



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