Seven projects that use 3D visualisation to give the full picture | News | Architonic


Gaming and cinematic entertainment has been on the frontline of computer-generated visual and interactive content’s epic rise, on a journey from what now seems laughably unreal, to the ultra-realistic sandbox environments we’re able to fully immerse ourselves in, today.

It’s this ability to actually be in a space that doesn’t – yet – exist, experimenting with the fundamental laws of physics to alter the experience in real-time, that’s a game-changer for the architecture and design world, too. These seven projects were able to utilise 3D visualisation software in a variety of ways, to enable faster, clearer communication between all parties from initial designs through to completion. It may seem like a game of Spot the Difference stuck on pro, but noticing the difference between 3D visualisations with realistic



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