Focus Open 2022 introduced by the Design Middle Baden-Württemberg | Information | Architonic
In this close setting, competing objects are discussed, different aspects weighed up and details examined together before a decision is reached. The Focus Open evaluation criteria – which are communicated in detail to the independent jury in advance – ensure transparency for the participating companies and design offices. Included are not only aesthetic qualities, but also points such as level of innovation, usability, branding and sustainability.