Florim: when nature invades | News | Architonic

All this would be meaningless should it come at the expense of the great natural world that inspires it. The ceramic tile industry in Italy is consistently and continuously adjusting its sourcing and developing processes to eliminate negative impacts on the earth’s resources. Florim, like others, has worked its way to the recovery of 100% of its raw tile and slab waste and dust residues, and is self-sufficient in its electricity usage while wastewater impact is reduced to next to nothing.

For all their praise of manmade materials, function and machines, early modernists nevertheless taught us to venerate the natural world, by promoting fluidity between the inside and outside, and understanding its role and importance in bringing salubrity into the built environment. Now we have found ways to seamlessly combine elevated function and the manmade with all the benefits of nature. And the best bit? It’s accessible to all.