Fashion Designer Todd Snyder Is Behind These Perfectly Rustic Maine Bungalows

Todd Snyder just can’t quit Maine. The Iowa-born designer behind the eponymous New York City–based menswear label began visiting the Pine State back in the summer of 2019, while doing research for his debut collaboration with L.L. Bean. Those first trips resulted in a much-celebrated Fall 2020 runway fantasia of orange-sole duck boots, emerald-hued corduroy suiting, camo-lined puffer vests, and other iterations of New England outdoors gear gone extremely high style.

That collection, in turn, led to his immersive design for a Todd Snyder x L.L. Bean two-bedroom treetop lodge at Hidden Pond, a luxe Kennebunkport, Maine, resort set amid 60 acres of birch-dotted forest. Since then, Snyder has kept coming back to Maine for more, creating several additional collections with L.L. Bean and, most recently, debuting new interiors for 20 one-bedroom bungalows at Hidden Pond.

“I fell in love with Maine when I started coming up here,” Snyder says, “and I’ve learned so much more about it since then.”

This time around, tasked with designing the 650-square-foot bungalows at Hidden Pond, Snyder saw it as an “opportunity to really take a deep dive into Maine aesthetics,” he says. “What’s so interesting and remarkable to me about this place is that it’s so diverse, area by area. You drive half an hour, and it’s totally different.”

To celebrate this range, Snyder—who worked with Hidden Pond’s in-house design team, Krista Stokes and Mark Cotto—created a trio of looks, each one tied to a different aspect of the landscape that has so thoroughly captivated him: the rocky coastline, the soaring mountains, and the forested countryside.

For the coastal bungalows, he spun a light and bright, cool and breezy story, with neutral sand and low-contrast blue hues, whitewashed woods, pale sisal rugs, and an oyster shell-pattern wallpaper based on a decoupage design by his friend John Derian. He took particular inspiration from central Maine’s Mt. Katahdin when devising the mountain bungalows, playing with cognac-hued leathers, dark blue velvet, and a William Morris acanthus leaf print on the walls to channel a luxed-up log cabin look.