bette intelligence series proposes sustainable future for hospitality design

We travel to discover new horizons and to be inspired by how human beings have made near and far corners of the world our home. In that sense, the way hospitality is built – in the actual, physical meaning of the verb – is paramount to what kind of experience it will offer those who visit and its impact on the environment. The form and structure of a building often dictate the flow of life that will inhabit it and its surroundings. Materials play a big part too. Because of the anatomy of our brains and senses, the sight, texture, sound, and smell of objects and surfaces can directly and profoundly influence the emotional memory we collect and embed. And what is travel if not collecting memories? And what is hospitality, if not a chain of emotions?

Tansy Kaschak is a journalist, social + environmental responsibility consultant, and EIC of future-forward culture and travel platform A Hotel Life. She consults worldwide on innovation and her work has appeared in CN Traveller, Vogue and GQ